We sometimes place small data files on your computer. These are known as cookies. Most websites do this.

They improve things by:

  • Remembering settings, so you don’t have to keep re-entering them whenever you visit a new page.
  • Remembering information you’ve given (eg your postcode) so you don’t need to keep entering it.
  • Measuring how you use the website so we can make sure it meets your needs.

Our cookies aren’t used to identify you personally. They’re just here to make the site work better for you. Indeed, you can manage and/or delete these small files as you wish.

To learn more about cookies and how to manage them, visit Or please read on to find out more about how and where we use cookies.

How we use cookies

IAC uses cookies in several places – we’ve listed each of them below with more details about why we use them and how long they will last.

In most cases, we will let you know before we store a cookie on your computer by providing a message.

Measuring website usage (Google Analytics)

We use Google Analytics to collect information about how people use this site. We do this to make sure it’s meeting its users’ needs and to understand how we could do it better.

Google Analytics stores information about what pages you visit, how long you are on the site, how you got here and what you click on. We do not collect or store your personal information (e.g. your name or address) so this information cannot be used to identify who you are. We do not allow Google to use or share our analytics data.

The following cookies are set by Google Analytics:

Name: _utma

Purpose: This randomly generated number is used to determine unique visitors to our site

Expires after: 2 years

Name: _utmb

Purpose: This randomly generated number works with _utmc to calculate the average length of time users spend on our site

Expires after: 30 minutes

Name: _utmc

Purpose: This randomly generated number works with _utmb to calculate when you close your browser  

Expires: when you close your browser

Name: _utmz

Purpose: This is a randomly generated number and information about how the site was reached (e.g. direct or via a link, organic search or paid search)

Expires after: 6 months

You can opt out of Google Analytics cookies by visiting this page on Google.

Remembering if you’ve seen our introductory message

On your first visit to parts of IAC, you may be greeted by a pop-up message that welcomes you and provides information about the site. We’ll store a cookie so that your computer knows you’ve seen it and knows not to show it again (and again...).

Name: seen_cookie_message

Purpose: Saves a message to let us know that you have seen our cookie message. 

Expires: 4 weeks

Contact us

If you have any questions, or you'd like to speak to someone, please contact us